Digital Media Analyst - News, research, insight and reviews

The Recession Proof Video Game Industry

Are video games recession proof? The evidence seems to be piling up the favor of the video industry. It makes sense. People will still want to be entertained and video games are a cost effective way of entertaining even small crowds in the digital living room. Here are a few ...

Dominos and Tivo show us the future of e-commerce

Much of commerce rides on impulse purchasing – you see a McDonald’s sign on the road and hungry, spot a shirt while window browsing and must purchase, or buy a video game after playing a demo at Best Buy. The key to impulse buying is making it fast, easy and ...

Sling.com review: Hulu with a Sling box

I gave the sling.com beta a run today and found a site that, while not differentiated from many other Hulu ride-alongs, has the potential to break out from the pack. I’ll admit, I’m not a Sling box fanatic (I never seem to meet mere users, just fanatics) but more of ...

Consumers and media shift from Web to mobile applications

The last few years were a flurry of Web 2.0, Web video, Web casual gaming and other Web application topics. At the same time, there was much industry discussion about mobile devices moving beyond voice (and email for businesses) and becoming true portable entertainment and Web devices. While the iPhone ...

PlayOn puts Web TV back on the TV

What do people really want? Not TV on the Web, but TV on demand. The Web is just the only place to get it. Sure, Hulu’s grown in popularity. But ask the average person why they watch it so much versus television and you’ll likely get the answer “because I ...

Reverse Syndication - New Jersey Innovates

OK, maybe not the whole state but it's interesting to see what the NJ Start-Ledger is doing to fill the newspaper. It's the first edition without any AP stories. At the same time, Politico announced they will give stories to papers for free and share ad revenue - and ...

Teens Like the Offline World

Start a conversation about targeting teens with marketing and PR programs and the conversation inevitably turns to how to reach them online. It makes sense as teens are probably the most progressive in their online usage. But it can also lead to missed opportunities as teens, like all human beings, ...

Are Video Games Finally Mainstream Entertainment

For years we've seen adults playing video games. However, from a marketing perspective, using video games still seem the be the domain of young 'uns. The latest Entertainment Software Association survey (read it here) found the following: 65 percent of American households play computer ...

Game Trailers from E3

Dailymotion just posted new game trailers from E3 at http://www.dailymotion.com/Gametrailers. Even if you don't like video games, the quality is amazing. If you're a fan of CG animated movies, you'll see how the line between movie entertainment and video games grows thinner every day. Here's what they have so ...

With Netflix Deal, XBox Prepares to Own Your TV

This week's announcement that XBox would stream movies from Netflix was a significant step in Microsoft's bid to own the digital living subscription and, potentially, marketing dollars. In the Netflix deal, Microsoft got more than a movie partner, they got a brand. For consumers that have trouble seeing the XBox ...