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Time Warner CEO: There Is a Willingness To Pay for Quality Content
Wall Street Journal By Andrew lavallee Time Warner's chief executive gave an upbeat assessment of the company's TV Everywhere initiative Tuesday, saying that he believes … UBS Media Conference: TWC's Britt Says Carriage Battles Bad for Consumers |
There’s a lot of discussion about how to get consumers to pay for content online, but maybe consumers themselves can figure it out.
Paidcontent is reporting that Scribd, a YouTube for documents, is adding an ecommerce function that lets authors and publishers set their own price and lets them keep 80% of the revenues – a [...]
Reports from Broadcast Newsroom and Fierce IPTV report that Verizon Fios is about to bring social networking and web video to the TV.
Verizon launched a test of on-screen (TV) widgets for Facebook and Twitter. We’ll see if and how people use it to communicate about shows and if it impacts viewing. Perhaps, instead of [...]
We usually focus on how individual media properties perform, but it’s important to understand how different types of properties work together to to communicate information. The CDC’s online communications approach the Swine (H1N1) flu is a good case study of aligning different properties in an information ecosystem (that’s right, a good example of organization by [...]
LG today said they would be including CinemaNow and Youtube in their next blu-ray player. Consumers will now have the option to subscribe monthly to unlimited streaming of movies (Netflix) vs. renting by the movie from CinemaNow. As adoption grows, we can now see if subscription vs. on-demand rentals will win or if the two [...]
Reuters is reporting that a video distribution service will be launched on the Wii by Dentsu, a Japanese ad agency, in Japan in 2009.
Video content will be created specifically for the Wii with cartoons being cited as the first example. There will be a mix of paid and free content.
There are a few interesting points [...]
OK, maybe not the whole state but it’s interesting to see what the NJ Start-Ledger is doing to fill the newspaper. It’s the first edition without any AP stories.
At the same time, Politico announced they will give stories to papers for free and share ad revenue – and Political and Addify will share the ads. [...]
Google dominates search on the PC screen, is making a play to dominate no the mobile screen but so far has shown little momentum on the screen that delivers, and will probably continue to deliver, big advertising revenue – the television screen.
Why?
Ads still look best on television and they will become as interactive as online [...]
Sony has confirmed that the Playstation 3 will deliver downloaded movies and TV. This is probably no surprise to PS3 owners who have had an empty video store sitting on their consoles. But while everyone can assume the best (DVDs die) or worst (the store stays limited to Sony movies), the implication of this store [...]
We’re big fans of combining online and offline marketing tools to truly engage consumers. So Hippost got our attention with the idea of putting ads on real post cards you send to friends. It’s a great idea for delivering marketing messages to an engaged consumer but with several core challenges.
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