Netflix on the PS3 – Starting Now?

November 5, 2009 in Connected TV, Connected TV

I logged into my watch instantly section on Netflix and this is what I saw:

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No “it’s coming” or “find out more".”  Just a banner that says I can watch Netflix on PS3 now (once my DVD arrives).  And this just after I start seeing those great PS3 commercials showing how it is also about the Playstation Network and not just games.  So if both the PS3 and XBox offer Netflix, and the Wii by Christmas, what does this do for the console, cable and broadband TV industry?  Possibly everything.

If people start seeing Netflix as a service they can get via video game console boxes, then they start seeing their console boxes as a broadband replacement for cable boxes.  This can potentially change how consumers view the whole TV experience and start redirecting TV viewing habits from live to TV to greater increases in TV on demand.

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netflix, netflix on demand, ps3, watch instantly, xbox 

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