June 16, 2009 in Digital and Online Music
Yes, we know that consumers want everything for free and without advertising. I asked if my car dealership offered cars this way and they actually seemed surprised by the question.
What consumers have shown, time and time again, is that they are willing to pay for quality content delivered in a convenient fashion. Do [...]
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June 10, 2009 in Marketing, PR and Social Media
First, there was a study showing only a fraction of Twitter users were posting, and little evidence of how much people read those posts. Now there’s evidence the public is simply losing interest.
Alley Insider pointed out that traffic is falling – an alarming statistic for a high growth company even if many people use [...]
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June 7, 2009 in Connected TV, Web Video
Why not? Perhaps what we see now is the freemium version and one with a full library of shows may end up as Hulu on an HDTV – by cable subscription only.
And if this strikes anyone as crazy, and some will scream about it, just think of Netflix, ESPN360 and cable. Netflix started with a [...]
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June 2, 2009 in Media Usage Trends, Research
Harvard recently studied a random sample of 300k Twitter users to see how they were using Twitter. The findings indicate that Twitter is more of a one-to-many service as opposed to a way for people to communicate with each other within a group (a social network). A key finding was that the top 10% [...]
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June 2, 2009 in Connected TV, News & Analysis, Video Games
What Microsoft’s Project Natal will do is best summed up by Director Steven Spielberg:
"I’ve been asking the crucial question: how can interactive entertainment become as approachable as other forms of entertainment? The vast majority of people are just too intimidated to pick up a video game controller…Despite the size of (the video game) industry, [...]
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June 1, 2009 in Connected TV, Video Games
Update – The Seattle Times has an article on the XBox Natal controller. This is a bar with both cameras and voice allowing people to use both their voice and body as a controller. Click here to read the Seattle Times article.
Rumors are starting to run rampant that the XBox will beat the Wii’s [...]
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June 1, 2009 in Connected TV, Video Games
Rumors are starting to run rampant that the XBox will beat the Wii’s casual gamer friendly motion sensing game controller by simply getting rid of the controller. In what may be an E3 announcement, XBox will use their 3DV acquisition to turn your body into a controller. The rumored XBox Fluid will use a [...]
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