There’s an interesting post by Umair Haque at the Harvard Business blog on why the New York Time should buy Twitter. The argument raises some good points as to why Twitter’s real value may be not as a way to follow other people, but a better way to distribute news to people (sorry RSS).
Umair lists [...]
Thanks to the creative geniuses of Silicon Alley Insider.
Source: In-Stat Press Release
It’s not much of a secret that while TV viewership is going up, so is the fragmented attention span as more people surf the web, do email and make other uses of their PCs, laptops and mobile devices as they sit in front of the television. In-Stat has some new stats on [...]
Often times it’s a single product, inserted into an already up and running industry, that serves as a catalyst to take a new media or medium from early adopter growth to mainstream usage. Think iPhone to mobile browsing or Wii and casual video games. Will hulu do the same for mobile video?
Mobile video has been [...]
A year long Video Consumer Mapping study, for the Nielsen funded Council for Research Excellence (CRE) and conducted by Ball State University’s Center for Media Design (CMD) and Sequent Partners, took a look at how people consumed media by watching their behavior. The study focused on how consumers are exposed to all media, providing a [...]
There’s plenty of buzz around “Hulu vs. Cable TV” (just search for that phrase), but does consumer behavior back it up? So far, the numbers say no.
The Hulu vs. Cable argument centers on traffic and videos watched. But important number is the minutes spent per video – are people spending the time to watch [...]
Pew recently published a study on the profile of Twitter users (see the report here). There they looked at news reading habits. There were two key takeaways for professionals looking how the media landscape is evolving (not, as I often point out, eliminating properties).
First, 65% of all Internet users are still reading print papers. [...]
